AI Insights · Timothy · January 2025
Top 5 Free-to-Play iOS Games in the UK: Q4 2024 Performance
Explore the performance of the top 5 free-to-play iOS games in the UK during Q4 2024, with insights on downloads, revenue, and active users.
In the fourth quarter of 2024, the top free-to-play iOS games in the United Kingdom showcased varied performance in terms of downloads, revenue, and active users. These insights are derived from Sensor Tower data.
Block Blast！ from Hungry Studio saw its weekly downloads fluctuate, starting at approximately 227K and peaking at 329K by the end of December. The game also maintained a robust weekly active user base, growing from 1.05M to a peak of 2.86M before settling at 2.54M.
Perfect Tidy by ABI GLOBAL LTD. experienced a notable increase in weekly downloads, beginning at 37.9K and reaching up to 117.7K. Its revenue showed a steady climb, starting at $438 and reaching $3.1K by the quarter's end. The weekly active users rose significantly, starting at 21.3K and peaking at 153K.
Pokémon TCG Pocket from The Pokemon Company had an impressive start with a weekly revenue peak of $758K in mid-December. Downloads began strong at 348K, but tapered to about 27.4K by the end of the quarter. The game sustained a consistent active user base, ranging from 338K to 484K.
Township by Playrix demonstrated stable performance with weekly revenue ranging from $304K to $431K. Downloads increased towards the end, peaking at 106.7K. Weekly active users showed growth from 231K to 323K.
Offline Games - No Wifi Games by Moreno Maio saw a gradual decline in revenue, starting at $1.7K and ending at $1.7K. However, downloads increased towards the end of the quarter, peaking at 55.3K. Active users remained relatively stable, with a slight increase from 436K to 472K.
For more detailed insights and data, visit Sensor Tower's platform.
